The Golden Gate Theatre - history and exterior views

1 Taylor St. | map |

Also see: Golden Gate Theatre - interior views

A construction view from the Jack Tillmany collection appearing on the Open SF History Project website. The steel contractor is using that readerboard on the edge of the marquee to get a bit of publicity for his work.

Opened: March 17, 1922 with an Orpheum circuit "junior" policy of continuous performances of films with vaudeville shows. Later it was known as the RKO Golden Gate. The initial film was "Too Much Wife" with Wanda Hawley and T. Roy Barnes, "a breezy comedy of married life." Jack Tillmany notes that the theatre originally used 2 Golden Gate Ave. as its address.

Website: www.broadwaysf.com BSF magazine Golden Gate history

Architect: G. Albert Lansburgh


A c.1915 photo of Mr. Lansburgh appearing with the 2014 Broadway SF Magazine article "The Golden Age of the Golden Gate Theatre."



A plan of the main floor appearing in the November 1922 issue of Architect & Engineer. It's from an article that profiled the architect's recent work. The issue is on Internet Archive. That's Taylor St. at the top and Golden Gate Ave. on the right. 

Seating: 2,844 seats originally, now at 2,297. The seats were replaced in 2010.

Proscenium: 50' wide x 30' 4" high

Stage depth: 31' 6" at center -- smoke pocket to face of backwall columns.

Last available lineset: 29' 5" from smoke pocket

Wingspace DSR, DSL: 18' 9" either side

Wall to Wall upstage: 93'. The side walls are not perpendicular to the proscenium. The back wall is also slightly angled.

Smoke pocket to lip of apron: 3' 6"

Orchestra pit extension beyond apron: 13' 5"

Grid height: 63' 4"

Rigging: 57 sets 6" o/c, 57' long pipes, 5 lift lines, 980 lb. arbor capacity. Operates on flyfloor SL, 24' 6" above stage. It's all been rebuilt but the counterweight system was originally a Peter Clark installation. It's listed in a 1922 Motion Picture News ad by Clark as the Golden Gate and in a 1923 ad as Orpheum - San Francico.

Flyfloor height SR: 24' 6"

Dressing rooms: Star room at stage level, 22 small rooms on floors 2 through 6, 2 chorus rooms in the basement.

Power: 3 400 on SR flyfloor, 1 100 A USR, 2 100A DSR,  1 100A in basement -- all 3 phase.

F.O.H. circuits: 64 on rail, 1 box boom per side, each with 12 circuits

House followspots: 3 Lycian Superstar 2.5

Much of the stage data comes from the 1999 edition of "Stage Specs, a Technical Guide to Theatres," published by The League of American Theatres and Producers. Thanks to Mike Hume for making it available. For lots of data and thousands of fine photos of the theatres he's explored visit his Historic Theatre Photography site. Thanks to Bob Foreman for finding the Peter Clark ads. Visit his site Vintage Theatre Catalogs for a wealth of historic tech data.



A 1926 ad for Charleston Week at the theatre. It's from Tom Carey, librarian/archivist at the San Francisco History Center, San Francisco Public Library. Thanks to Bob Talley for posting it on the BAHT Facebook page.

In 1927 Orpheum merged with the mostly east coast Keith - Albee circuit forming K-A-O, Keith-Albee-Orpheum. In October 1928 Joe Kennedy and David Sarnoff of RCA engineered the new conglomerate of RKO, standing for Radio-Keith-Orpheum. Poor Mr. Albee thought he had a future but was out of the picture as well as the name of the new company. Jack Tillmany notes that Friday November 1, 1929 was the first time the theatre was advertised as the RKO Golden Gate. The program that week was the Warner Bros./First National feature "Twin Beds" along with 5 acts of RKO vaudeville.



The circuit was in trouble in 1932. "Report is wildly current, but as yet not confirmed, that stage entertainment is going out of both the Fox Warfield and RKO Golden Gate.." That was the news in the November 12, 1932 issue of Motion Picture Herald. Thanks to Bob Ristelhueber for finding the article for a post on the BAHT Facebook page

At the end of 1932 the circuit closed the Orpheum Theatre, which they had been running on a lease since September 1929. The RKO and Universal product that had been playing there got booked into the Golden Gate. Jack Tillmany notes that much of the RKO output continued to play the Golden Gate until the studio ceased operations in the mid-1950s. 
 

"Double Harness" playing in 1933. Check out the RKO Vaudeville bill near the bottom to see that one of the acts was the "Gumm Sisters - Harmony De Luxe - with Frances." Thanks to TJ Fisher for locating this ad and many others for a post on the BAHT Facebook page that tracks Judy Garland's early San Francisco appearances. His comments: 

"Those who paid 30¢ matinee / 40¢ evening ($6.75 / $9 in today's money) at the Golden Gate on August 2, 1933 were more likely attracted to the feature film or the stage show headliners than to the Gumm Sisters' act, 'Harmony De Luxe' featuring Frances. Little did they know they were in the presence of a great star, in San Francisco for perhaps the first time in person. The Gumms had been in vaudeville for several years and also filmed a few short subjects. After their turn at the Golden Gate, they performed at the Fox in March 1934 [with the film 'The Line-Up'] before renaming their act: they became the Garland Sisters. 

"They appeared at the Curran in December and January 1935 [in 'The January Vaudeville Frolics], at the Warfield in March [with the film 'Life Begins at 40'], and at the Orpheum in May [with a Rube Wolf stage show and the film 'Eight Bells']. The Examiner reported that 12-year-old 'little Julia Garland is the star,' a 'bundle of vitality and vivacity' with 'the fullness of voice that comes with much older years.' 'Julia,' it was noted, was under contract In Hollywood.

"The Examiner had made a small mistake but would have much cause over the years to learn Frances Gumm's new name - Judy Garland. Her first feature film, 'Pigskin Parade,' opened in October 1936 at the Fox and later moved to the St. Francis. Her seventh had its local premiere at the Warfield in August 1939 and proved tremendously successful: 'The Wizard of Oz,' which catapulted her into real stardom, remains beloved around the world. Judy will never be forgotten, least of all in San Francisco."

One stage show in 1944 was the "Earl Carroll Vanities of 1944" with girls and comics from the show appearing in person. The show got a story on page eleven in the June 8, 1944 Chronicle. It can be viewed on Newsbank.

With the consent decrees of the late 1940s, RKO Theatres was spun off as a separate company. In 1967 that entity merged with Stanley-Warner Theatres, a company that managed the former Warner Brothers houses. The resulting combine was called RKO-Stanley Warner. RKO Theatres, Inc. was still used as the name for the entity controlling part of the circuit as late as 1978. 


An Examiner ad from May 5, 1949. Thanks to William David French Jr. for posting the ad on the BAHT Facebook page.



"Sangaree" in 3-D opened May 27, 1953. Thanks to Jack Tillmany for the ad. 
 
 
 
"Emergo" comes to the Golden Gate. Thanks to Jack Tillmany for locating the January 14, 1959 ad. 



"Psycho" opened August 10, 1960. Thanks to Jack Tillmany for the ad. 



The July 20, 1962 ad for "That Touch of Mink." Thanks to Jack Tillmany for locating it. He comments: "A big hit, no question about it. In this ad for the fifth week, they tell us that 167,489 San Franciscans have 'delighted in this gay entertainment' so far. Probably the truth."

Cinerama comes to the Golden Gate:

Beacon Enterprises, already operating the Orpheum as a Cinerama house, leases the Golden Gate from RKO. This article appeared in the Examiner's issue of May 19, 1965. Thanks to Roland Lataille for locating it for the Golden Gate page on his site InCinerama.com. Note that mention in the article of it being an "all purpose house" and that "a regular wide screen will be maintained" for when they were not running Cinerama productions. A new booth was constructed at the back of the main floor.

The theatre ran 70mm "Cinerama" presentations from July 1, 1965 to November 1969 with the theatre advertised as the Golden Gate Cinerama. Ads starting in 1965 said it was "A Beacon Theatre - Coast to Coast." Later that became Trans-Beacon. The circuit was headed by Sheldon Smerling. At various times, in addition to other theatres, they had about ten Cinerama operations including venues in Montreal, Cincinnati, Columbus, Boston, Detroit, Fresno and the McVickers in Chicago. The latter was a joint venture with William Forman. Since December 1963 Forman's Pacific Theatres had also been the owner of Cinerama, Inc.

When the Orpheum opened as a Cinerama house in December 1953 it became the eighth market for the process. All of the three-strip presentations were at the Orpheum. Both theatres ran the later 70mm "in Cinerama" films. The data here on Cinerama runs comes largely from Michael Coate's "Remembering Cinerama" article on Cinema Treasures. 
 
 

"The Hallelujah Trail" opened July 1, 1965 for a 13 week run. Hype: "Now Cinerama Sends Burt Lancaster, Lee Remick, Jim Hutton, Pamela Tiffin And YOU Roaring With Laughter And Adventure Down The Hallelujah Trail." This July 1 ad is from the theatre's InCinerama page.

"Battle of the Bulge" opened December 22, 1965 for a 14 week run. Hype: “The Super Action Show In Super Cinerama”

"Cinerama's Russian Adventure" opened March 31, 1966, a west coast premiere, for a 7 week run. Hype: “With the plunk of a balalaika you’re in Russia…a world in itself. With a whirl of a ballerina…you’re in the Bolshoi Ballet. With the zoom of a helicopter…you’re over the North Pole. With the excitement of Cinerama…you’re part of the most wondrous show of all." There were 35mm bookings after this engagement closed.

"Khartoum" opened June 22, 1966 (the west coast premiere) for a 13 week run. Hype: “Where the Nile divides…their mighty conflict begins!" That run ended September 20. 
 

Time to twin the theatre. This August 10, 1966 article is one located by Roland Lataille for his  InCinerama page about the Golden Gate. Their mention of "several months ago when the theatre converted to Cinerama" refers to the beginning of the "Khartoum" engagement after several months of running 35mm releases.

Beginning October 12, the theatre had last fling as a single screen house with a 35mm run of "Seconds" along with "Kid Rodelo," a January release with Don Murray and Janet Leigh.
 

An October 12 ad for "Seconds." Thanks to Jack Tillmany for locating it. Mike Thomas saw this program at the theatre and he recalls they were using the upstairs booth, remembering the bad keystoning. The assumption is that they only had 70mm capability in the newer booth downstairs that had been installed for 70mm "Cinerama." Many of the Cinerama installations used Century heads recycled from 3-strip installations that had been rebuilt in a 70mm configuration but couldn't run 35mm. 
 
The theatre gets twinned: The theatre was twinned in December 1966 with both houses getting 35/70mm capability. Upstairs was called the Penthouse Theatre with attractions sometimes advertised as "Super 70mm." Reports are that the keystoning in the upstairs house was noticeably bad. Only the downstairs shows were advertised as being "in Cinerama." 
 
 

A December 20, 1966 article about the twinning that was located in the Examiner by Roland Lataille. The first attraction upstairs was "Is Paris Burning?," opening December 21, 1966. Jack Tillmany says: "A worthwhile film, but no 'Longest Day' and definitely not roadshow status, so it was more or less a dud in that format."

No interior photos have surfaced showing the auditorium during the theatre's Cinerama days, either before of after the twinning. Jack Tillmany comments: "My recollection is that the Golden Gate's 'Cinerama' screen was a deeply curved one, outside of, in front of, the original proscenium, but nothing like the Orpheum installation. Previously, their CinemaScope was within the confines of the proscenium, and quite satisfactory, but noticeably tilted backwards because of the angle of the upstairs projection booth, which was a good reason for moving the projection booth downstairs later on."

After the twinning, the first presentation downstairs, as the article notes, was "Arrivederci, Baby." The first roadshow was "Grand Prix," playing "in Cinerama" beginning January 25, 1967 for a 39 week run. Hype: "Cinerama Sweeps You Into A Drama Of Speed And Spectacle."


"Gone With The Wind" in 70mm at the theatre in October 1967, with Olivia de Havilland in person for the opening. Thanks to Bill Gabel for the finding the ad for a post on Cinema Treasures. See the page about the 70mm pan-and-scan reissue on the American Widescreen Museum site.



"2001: A Space Odyssey" opened June 19, 1968 for a 73 week run downstairs "In Cinerama." Hype: “An Epic Drama Of Adventure And Exploration!” It moved to the Penthouse on November 11, 1969 "in Super 70mm" for another 15 weeks. The total run was 88 weeks. Thanks to Roland Lataille for the ad. It appears on his In Cinerama page about the theatre.

Other films, of course, ran downstairs in both 35 and 70mm while Trans-Beacon had the theatre but "2001" was the last advertised as being "in Cinerama."


 
"Krakatoa, East of Java" played upstairs in the Penthouse theatre in 1969. Other cities where it was booked into Cinerama houses advertised it as "in Cinerama." Here it's just in "Super 70mm." The ad appears on Roland Lataille's In Cinerama page about the Golden Gate. See Rick Bellamy's post on the BAHT Facebook page for two more "Krakatoa" ads. 
 


"Patton," filmed in the D-150 process, opened a reserved seat run at the Golden Gate Cinerama on March 4, 1970. Thanks to Don Campton for locating this April 15 ad that appeared in the Chronicle.

 
Times get tough. Trans-Beacon, the theatre's operator, is placed in receivership. Thanks to Roland Lataille for locating this May 14, 1970 article in the Examiner. There's no reason to doubt anything about Patterson's reporting here. But in 1972 he was fired from the Examiner after making up a 1971 story about a trip to China. The New York Times had a June 7, 1970 story titled "Trans Beacon's Star Now in Eclipse" about William Forman, owner of Cinerama, Inc., pressing the circuit for money that was owed.
 
 

RKO is back as the operator. It's a June 24, 1970 article Roland Lataille found in the Examiner.  The houses were then advertised as the RKO Golden Gate 1 and 2

In addition to being entangled with Trans-Beacon as president of Cinerama, Inc, William Forman was also involved with RKO-Stanley Warner Theatres. In 1968 Forman's Pacific Theatres had acquired the houses in Southern California and Texas that RKO-SW operated. In mid-1970 Forman's Eastern Theatres division picked up 133 theatres that were the remains of the RKO and Stanley Warner circuits, then owned by the Glen Alden Corporation. The transaction was reported in a page 3 story in the August 17, 1970 Boxoffice. The issue is on the site Yumpu. Presumably the Golden Gate was one of the 133. The article noted that there weren't expected to be any changes in the RKO-SW management team. The RKO Theatres, Inc. division continued to operate the Golden Gate for several more years. Years later Forman made a much bigger play in northern California with his purchase of the Blumenfeld circuit. 


"Last Times Tonite at 8:00." Thanks to Roland Lataille for locating this April 3, 1973 ad. It was the last day RKO operated the theatre. Jack Tillmany comments: 

"Because of the success of 'Fiddler on the Roof' (57 weeks, November 1971-December 1972), the Golden Gate overbid on 'Man of La Mancha,' anticipating similar success. But it bombed! And UA refused to let them out of their contract, despite the fact they were losing money every week. So the only way they could get rid of it was to LITERALLY shut down the theatre. And that's exactly what they did. So this was the last day of operation." 

An April 4, 1973 newspaper item located by Roland Lataille: 

"A veteran theaterman, speaking of the Golden Gate Theater closing last night, says people are so fearful of walking on Market Street late at night that the same movie playing in a neighborhood house will do 60 percent more business."

A July 22 item Roland located: 

"The Golden Gate Theater, closed 'indefinitely' last April, is expected to reopen in August. The Golden Gate I, that is. No plans for the Penthouse theater.."
 

And the downstairs house did indeed reopen in August 1973. It's unknown who was running it. Thanks to Roland Lataille for locating this August 8 ad.

Closing: It closed for good as a film house in 1975. A church used the building until 1976.

The theatre as the Golden Gate Academy of Performing Arts:


A February 8, 1977 Examiner article announcing the theatre's new tenant. Their first event, "Fiddle-Dee-Dee," a revue of songs from several musicals, happened on February 12. The article notes that the upstairs theatre was going to be rented out as a studio to various dance troupes.



A Chronicle article appearing February 12, 1977. It's unknown how long this school lasted. Thanks to Jack Tillmany for finding the two articles.  

Rebirth as a legit house: The building was purchased in 1979 by Walter Shorenstein and hotelier Ben Swig. The theatre was turned over to Shorenstein's daughter, Carole, as a venue for Broadway shows in partnership with the Nederlander Organization. The theatre was un-twinned and renovated. It was advertised as the SHN Golden Gate.
 

Thanks to Roland Lataille for locating this November 17, 1979 Examiner article. It's on the Golden Gate page on his site InCinerama.com. The first show in the house was "A Chorus Line," opening December 27, 1979, followed by “The Music Man" with Dick Van Dyke, “My Fair Lady” with Rex Harrison and “Camelot" with in Richard Burton.

SHN sold the office building portion of the structure to WeWork in 2009. Greg Holland was the CEO of SHN. Carole Shorenstein Hays was a partner in the venture that operated the Golden Gate, Orpheum and Curran. Later she exited with the Curran to run by herself. At the time she remained a partner but didn't have an active leadership role. SF Gate had an August 2014 article about Shorenstein-Hays leaving the board of SHN.

In August 2017 the theatre closed for a year-long renovation. It's discussed in "A New Era for the SHN Golden Gate Theatre," an August 2018 article on the SHN Magazine site. Thanks to Matt Weimer for spotting it. 

Sam Whiting covered the renovation with a September 5, 2018 story for the Chronicle: "Golden Gate Theatre in San Francisco nears 100 with makeover." Thanks to John Hansen for spotting the article. The SHN Magazine had a September 6 story about the project: "Newly Remodeled SHN Golden Gate Theatre Officially Reopens..." Thanks to J.T. Welsh for spotting the article. 

Project architect was ELS Architecture and Urban Design with Diana Hayton leading the team. The theatre's reopening was September 11, 2018 with the musical "On Your Feet!" Work included installing electronic readerboards on the marquee, upgrading and expanding restrooms, restoration of decorative painting in the auditorium and lobbies, rehabbing seats, designing a new carpet, installing new custom light fixtures, a new cooling system, and upgrading much of the building's infrastructure. 

After a period of lawsuits alleging that Shorenstein-Hays violated a non-compete agreement with certain bookings at the Curran, she relinquished her stock in SHN in 2019. The Nederlander operation running the Golden Gate and Orpheum was promptly renamed BSF -- Broadway San Francisco.  

In 2021 the Ambassador Theatre Group took over the Nederlander interests in operating the Orpheum and Golden Gate as well as the Fisher in Detroit. Greg Evans had the news with "Ambassador Theatre Group Acquires...," his March 22 story for Deadline. Also see "S.F's historic Golden Gate and Orpheum theaters to be acquired by British company," a March 22 Chronicle story by Joshua Kosman.

Regarding ownership of the building, TJ Fisher commented in 2021: "Public records show that the principal current owners of both the Golden Gate and the Orpheum are 'Shorenstein Hays-Nederlander Trust.' No change in the past several years. WeWork also has an ownership interest in the Golden Gate."


More exterior views:


The March 17, 1922 opening day crowd along Golden Gate Ave. It's a photo from the Jack Tillmany collection.



The new theatre gets its portrait taken. It was taken March 28, 1922 for the Dinwiddie Construction Co. Those letters on top of the marquee didn't stay long -- they don't appear in other shots taken later in 1922. The photo, in the SFMTA collection, appears on the blog San Francisco Pictures. It's in their Market St. section.



A fine look at signage in May 1922. It's a photo from the Jack Tillmany collection.



The Golden Gate, the Warfield and the Hillstreet (in Los Angeles), three recent theatres designed by G. Albert Lansburgh, were featured in a collage in the August 18, 1922 issue of Variety. Thanks to Bob Ristelhueber for posting the article on the BAHT Facebook page.



A 1922 photo from the Jack Tillmany collection. A slightly cropped version of it appears in the November 1922 issue of Architect & Engineer. It's on Internet Archive.



This great shot of two of G. Albert Lansburgh's creations comes from the November 1922 issue of Architect & Engineer. At the Golden Gate note the added readerboard above the marquee, work done in May or June.



A 20s photo of the Golden Gate and Warfield from the Jack Tillmany collection.



A lovely c.1922 postcard looking up Taylor St. (at the left) at the two newly completed theatre buildings. Note the early signage above the marquee on the Golden Gate. The marquee of the Crest can be seen a couple doors down beyond the Warfield. At the time it was called the Circle. Thanks to Marliese Thomas Gabrielson for the card on the Facebook page San Francisco Remembered.



Half of the Golden Gate is there, hiding behind that building in the lower left at Golden Gate Ave. and Market. Note the signage up around the base of the dome. Thanks to Bill Gabel for this c.1922 view looking east on Market toward the Warfield. He's got it on the Cinema Treasures page for the Warfield.



A lovely look at the first marquee. It appears on a State of The Ozarks page about the Weaver Bros., here seen at the top of the bill.



A c.1922 view of the new building from the Jack Tillmany collection. A mangled version of it from the News-Call Bulletin collection appears on the the San Francisco Public Library website. You can also find the photo as part of Mark Ellinger's Up From The Deep survey of Mid-Market Architecture.



A 1920s photo from the Jack Tillmany collection. A version from the San Francisco Public Library was posted on the Facebook page Lost San Francisco where they noted: "The corner where the officer is seated had a well-known newspaper stand and an Owl Drug Store. This corner was among the busiest in the city at the time with the 4 streets coming together, plus the theater traffic."



When the Orpheum circuit opened their new theatre in Memphis in 1928, the Golden Gate got a page in the program. Among other nice things, they note the Keith-Albee Orphem circuit owned the building and "practically all" the land underneath it. The program is on the Historic Memphis website. Note that it's an older photo with no vertical signs.



Looking south on Golden Gate Ave. from Jones toward Market in 1926. There's the house left side of the Golden Gate on our left and the rear entrance of the Granada (later renamed the Paramount) on the right. The film at the Granada that week was "Say It Again" with Richard Dix. It opened June 12. Thanks to Jack Tillmany for this version of the image. It can also be seen on the San Francisco Public Library website and with Mark Ellinger's Up From The Deep article on The Tenderloin.



An undated 20s photo promoting an appearance of Power's Dancing Elephants at the Golden Gate. The photo appeared in the News Call-Bulletin in 1955. It's in the San Francisco Public Library collection. 
 


The theatre with "Street Girl" in 1929. Thanks to Tim Main for sharing the photo on San Francisco Remembered. He found it for sale in a thrift shop. And thanks to Bob Ristelhueber for spotting Tim's post. TJ Fisher notes that the film had a one week run beginning August 30.



The theatre running "The Painted Angel." The December 1929 release with Billie Dove and Edmund Lowe played the Golden Gate in March 1930. Note we've gone all RKO with the marquee and verticals. It's a photo from the collection of the UC Bancroft Library, on Calisphere



A May 23, 1930 photo from the San Francisco Public Library collection that appears on a Found SF page about the theatre. 



A December 1935 photo from the Jack Tillmany collection with the theatre running "Sylvia Scarlett" with Katherine Hepburn. Jack notes that admission was 30, 35 and 40 cents. The photo appears on page 27 of Jack's Arcadia Publishing book "Theatres Of San Francisco." The page is included in the preview of the book on Google Books. Gary Parks comments:

"A wonderful mixed bag of former signage here: We have the lightbulb horizontal letters which originally (at the time of the theatre's opening) filled what are now blank spaces around the base of the theatre's dome. We have a pair of vertical signs which appear, by their design, to date from possibly opening date-to-mid 1920s (ultra sign geeks may notice that the bottoms are like that of the vertical of the Chicago Theatre). Then we see RKO add-ons at their tops. Finally, the High Deco 'lightning zig-zag' profile of the 1930s RKO marquee. Later, all this would be removed in favor of the very late c.30s marquee and twin streamlined RKO GOLDEN GATE verticals which remain today, sans the RKO letters, and (sadly, despite their recent repainting), neon."



A detail from the 1935 "Sylvia Scarlett" photo.



A "Terrific Four Unit Show" in April 1936. Bill Robinson was there in person. Also on the bill were the Peggy O'Neill Revue and the RKO film "Murder On a Bridle Path." The photo from the Jack Tillmany collection appears on page 27 of his terrific book "Theatres of San Francisco." The page is on the Google Books preview.



A February 1937 photo showing off the new vertical signs  and marquee treatment. The "Big Double Stage Show" at the time featured Ethel Waters and her Sepia Revue along with RKO vaudeville acts. It's a photo from the Jack Tillmany collection. He notes that the prices were 30 cents until 1 pm, 35 cents until 5 and 40 cents in the evenings.



A detail from the Ethel Waters photo. Jack comments: "The film on the program was 'We're On the Jury,' a 1937 RKO mystery comedy with Helen Broderick and Victor Moore. They're pictured on the artwork to the left of the box office, under the word 'Screen.'"



The 1937 photo made an appearance in this ad for QRS Neon Corporation that appeared in the May 29, 1937 issue of Boxoffice. The firm had its offices in the Golden Gate Theatre building.  Thanks to Jack Tillmany for sharing the ad from his collection. 



A March 31, 1937 look up 6th Street from Mission toward the theatre. The lighter building to the right of the Golden Gate is the Warfield. It's a Charles Ruiz collection photo appearing on a Found SF page on the theatre.



A 1937 photo posted on the Facebook page San Francisco Remembered by James Von Seebach. Thanks to Bob Ristelhueber for spotting it. It can also be seen on a Found SF page about the theatre. "The Soldier and the Lady" played the theatre in April.



A detail from the 1937 "The Soldier and the Lady" photo showing Will King's RKO Grill in the theatre's last storefront along Taylor St. Thanks to Jack Tillmany for the image. He comments: "The Chateau Restaurant, just beyond, turned out to be a future movie theatre site."



"Service De Luxe" playing in December 1938 along with Cliff Edwards onstage. It's a photo from the Jack Tillmany collection. He comments: "About the only reason anybody today might be interested in 'Service De Luxe,' is that it's the film that introduced Vincent Prince to the moviegoing public."


Thanks to Matt Spero for this 1941 "Citizen Kane" shot that he found in a thrift shop. Look along Taylor (on the right) for a view of the signage of "The Famous RKO Grill." Jack Tillmany comments: 

"For the record: 'Citizen Kane' was originally scheduled to open at the Golden Gate in May 1941, but opened at the Geary instead, where it ran into July, at 'advanced prices.' In August 1941, It finally made it to the Golden Gate, at 'popular prices,' where it ran into September 1941."

Gary Meyer calls our attention to the stage portion of the program, Professor Lamberti, and refers us to "Trade Secrets," a 2010 post on David Bordwell's site Observations on Film Art that asks "How’d you like to sit through a live opening act before Citizen Kane?" More observations from Mr. Bordwell:

"Variety tells us that in San Francisco’s Golden Gate theatre in early September 1941, 'Kane' did brisk business at popular prices. It was accompanied by the vaudeville act of one Prof. Lamberti. The local Hearst newspapers, while refusing to advertise Kane for the unsurprising reason that Hearst thought the movie was about him, did advertise Prof. Lamberti’s act at the house. He was worth paying attention to. He never made snide fun of Marion Davies. 

"But who was Prof. Lamberti? A magician, a musician, a real prof? We check Variety for 22 March 1950 and learn from his obituary that 'Professor' Lamberti was a comedian who played on stage and in nightclubs. According to the obit: Lamberti’s best known act was playing the xylophone, while shapely gal did a striptease back of him and he was apparently unaware of the goings on. This provided the delusion that successive encores on the semi-classic tunes such as 'Listen to the Mocking Bird' were prompted by the audience’s music appreciation, rather than the bumps and grinds of the peeler. Howl finish had the comic get hep and seltzer squirt the gal off stage. 

"I ask you: How could a red-blooded American male viewer concentrate on the ambiguities of Thompson’s quest after an opening act like that? And as a mood-setter for the opening sequence at Xanadu, the World’s Daffiest Xylophonist might not be ideal. Even more striking, we learn from the same obit that Prof. Lamberti did his signature bit in the film 'Tonight and Every Night' (1945) with Rita Hayworth 'as the strip-gal'—the same Rita Hayworth who was then married to Citizen Kane’s director."



A look at the boxoffice and surrounding open-air ticket lobby area taken sometime around November 1941. It's from page 28 of the Jack Tillmany book "Theatres Of San Francisco." In the display case: "Father Takes a Wife" with Gloria Swanson and Adolphe Menjou. The doorman is ready to take your ticket. The page with the photo is included in the book's preview on Google Books.

See the page of Golden Gate interior views for more photos of the ticket lobby. 



Thanks to John A. Harris for finding this 1942 shot of the theatre running "The Navy Comes Through." Jack Tillmany notes that the film's world premiere was at the Golden Gate on October 27 with all seats reserved. It was a sell-out performance -- a very big deal with stars of the film appearing in person. 



A September 1943 snapshot with the theatre playing "Adventures of a Rookie." Thanks to Lily Castello for the post on the BAHT Facebook page. And thanks to Jack Tillmany for dating the photo.


 
A bond rally, sponsored by local theatres, on January 11, 1944. "Higher and Higher" had opened December 31, 1943. It's a photo from the Jack Tillmany collection appearing on the Open SF History Project website. It can also be seen on the San Francisco Public Library website where they credit it to the News-Call Bulletin. The photo also makes an appearance with the 2014 Broadway SF Magazine article "The Golden Age of the Golden Gate Theatre." 
 
 

Jimmy Dorsey at the theatre in August 1944. On the big screen it was "Mademoiselle Fifi." Thanks to Jack Tillmany for sharing the newspaper photo from his collection. 



Thanks to Su Buchignani for this look up Taylor St. She comments that it was taken by her father in April 1945 when he was on leave. She adds that her husband played in the pit band at the Golden Gate for many years. On the marquee they're advertising Mary B. Hughes and C. Nazarro in the "Gay Nineties Revue," part of the "Big Double Stage Show." The feature film was the April release "Having Wonderful Crime" with Carole Landis, Pat O'Brien and George Murphy. The photo appeared as part of a 2016 post of Su's for the Facebook group San Francisco Remembered. Her photos appeared again in a 2023 repost.



The theatre during a VJ Day parade in August 1945. Thanks to Rich Mintz for the photo, one he says came from his pal Blaine and was taken by Blaine's father. Rich added 4 views as comments to a post on the BAHT Facebook page



Another VJ photo from Rich Mintz. Thanks, Rich!



 A look up at the theatre as revelers celebrate VJ Day, August 14, 1945. The George De Carvahlo Chronicle photo appears with "San Francisco during World War II: A city that sacrificed," a May 2015 Peter Hartlaub article. He comments: "There was exuberance after V-J Day in August 1945, when Japan surrendered — but revelry went beyond celebration to destructive rioting."



The theatre got "light streamers from marquee to roof" for the 1945 engagement of "The Spanish Main." Thanks to Bob Ristelhueber for finding the item in the December 1, 1945 issue of Motion Picture Herald for a post on the BAHT Facebook page.



A December 6, 1945 Chronicle photo appearing on the Chronicle Facebook page. Dizzy Thomas also had it on the Facebook page San Francisco Remembered where she commented: "Lionel Hampton Band and Revue was appearing. Left hand traffic from 6th Street was held up by Taylor Street line." Thanks to Ernie Manzo, Jr. for sharing the photo on the BAHT Facebook page. It had appeared with Bob Bragman's 2017 SF Gate article "Rare unseen downtown San Francisco photos show city life in the 1930s and 1940s."



The theatre in early 1949 as viewed through a tour bus window. The Life magazine photo is by John Dominus. Thanks to John A. Harris for finding the photo for a post on the Facebook page San Francisco Remembered.

Jack Tillmany calls our attention to the redone center section of the marquee. The side sections would be next. He adds: "Joan of Arc played four weeks, so just standing out front watching them remodel the marquee would have been lots more entertaining than trying to stay awake during the tedious pseudo-religious talkfest inside."



"So Dear To My Heart" running in February 1949. Thanks to Jack Tillmany for sharing the photo and ticket stubs from his collection. Note that they've gone back to a milk glass letter look for the two side readerboard sections, but this time with a sleeker looking font than they used in the 1930s.



A 1950 entrance view by Art Frisch of the Chronicle. The photo appears in Peter Hartlaub's September 12, 2015 SF Gate article "Our SF: The city's movie palaces make an unexpected comeback." His caption: "Crowds line up for the opening of the movie 'Stromboli' at the Golden Gate Theater - February 1950." The photo also appears with another Hartlaub story the same day called "Time Machine: 10 historic screenings we'd like to visit."



A little problem up top in March 1951. It's a News-Call Bulletin photo in the San Francisco Public Library collection.



A 1951 view with the theatre running "On Dangerous Ground," a December release, along with "Young Scarface." Note the interesting banners going up 4 stories on the center of the facade for "I Want You." Thanks to JohnBrian Picot for posting the shot from Classic Flix page on San Francisco Remembered.



A "Big Twin-Hit Thrill Show!" with "The Hunchback of Notre Dame" and "Cat People." It's a February 1952 photo (plus a few ticket stubs) from the Jack Tillmany collection.  



Note the interesting ornament: a guy dangling from one of the upper windows. It's a September 1952 News-Call Bulletin photo in the San Francisco Public Library collection but they give us no data about how the story turned out.


 
They're lined up to see John Wayne (in Cinemascope and Technicolor) as "The Conqueror" in February 1956. It's a News-Call Bulletin photo in the collection of the San Francisco Public Library.  The photo also appears with the 2014 Broadway SF Magazine article "The Golden Age of the Golden Gate Theatre."
 
 

A March 1957 view from the 100 McAllister Tower taken by an unknown photographer. Thanks to Art Siegel for spotting the photo in the Open SF History Project collection. 
 

A detail from the 1957 shot. Art notes that at the time of the photo the Golden Gate was running "The Incredible Shrinking Man." Note the three smoke vents on the roof of the theatre's stage. The Warfield Theatre is beyond. The St. Francis is across the street, at the time running "The Ten Commandments." That's the roof of the Paramount Theatre in the lower center.


Oh, no. It's the "2 Greatest Terrors of Hell and Space." The April 1957 photo is from the Jack Tillmany collection.



"Back Street" playing in October 1961. Thanks to Jack Tillmany for the photo. 



"Flower Drum Song" opened at the Golden Gate for a benefit premiere on November 17, 1961. It's a photo from the Jack Tillmany collection. They've replaced the side readerboards to match the lettering they were using on the center section. 
 
 

"Lonely Are the Brave" was a May 1962 release. This photo appeared in the July 9 issue of Boxoffice with this caption: "A horse and jeep parade, arranged by William Miller, heralded the opening of 'Lonely Are the Brave' at the Golden Gate Theatre, San Francisco. The horsemen were members of San Francisco Horsemen's Ass'n." Thanks to Bob Ristelhueber for locating the photo for a post on the BAHT Facebook page



"That Touch of Mimk" playing in June 1962. It's a photo from the Jack Tillmany collection. 



A detail from the June 1962 photo for a closer look at the marquee and the banners advertising the event as the "RKO Theaters 75th Diamond Anniversary Show." That 75th anniversary wasn't for RKO, but actually commemmorated the opening of the first Orpheum in the circuit, on O'Farrell St. in 1887. Jack comments:

"Did anyone in 1962 realize or care that there were no RKO Theatres around in 1887? Probably not. I was out of town at the time. Technically, it should have been RKO's 33rd Anniversary, but that was no big deal, then or now. So let's call it 'dramatic license.'"



A partial view of the Golden Gate signage from from "San Francisco Market Street 1960s," three minutes of footage on YouTube from San Francisco Neon. A watermarked version is on the Getty Images site. Thanks to Bob Ristelhueber for locating the footage for a post on the BAHT Facebook page. "Is Paris Burning?" opened December 21, 1966.  In the distance on the left it's the Regal Theatre.



A 1967 shot taken after the house was twinned, evidently sometime in August, September or October. It's a photo from the Jack Tillmany collection. He notes that it's "Grand Prix" downstairs and "Hawaii" upstairs in the Penthouse. "Grand Prix," in 70mm "Cinerama," had opened January 25 for a 39 week run. "Hawaii," presumably in 35mm, had previously had its reserved seat run at the Coronet beginning October 19, 1966.



A 1968 photo by Tom Gray that's in the Jack Tillmany collection. "2001" was playing in the Golden Gate Cinerama with a reissue of "Ben-Hur" upstairs in the Penthouse.



A detail of the marquee from Tom's photo. The "TB" on the marquee stands for Trans-Beacon Theatres. 



 
A 1968 shot from a home movie that William David French, Jr. found on eBay for a post on the BAHT Facebook page. "2001" is still running downstairs on the Cinerama screen.
 

"Patton" opened a reserved seat engagement on March 4, 1970. It's a photo by Clay Geerdes. Thanks to David Miller for posting the shot on the Facebook page San Francisco Remembered. And thanks to Kevin Walsh for spotting the post. 


A 1970 "Tora! Tora! Tora" shot by an unknown photographer. The film was a September release. Note the name change to the RKO Golden Gate 1 & 2. The photo is in the Jack Tillmany collection.



Running "Man of La Mancha" in 70mm with reserved seats downstairs and the upstairs as a triple feature grind house. It's an April 3, 1973 Chronicle photo by Don Lau that appeared on the SF Chronicle Vault Facebook page. Thanks to Lily Castello for sharing it on the BAHT Facebook page.



An April 1973 photo from the now-vanished American Classic Images website. 



A detail from the American Classic Images collection photo. Thanks to Bill Gabel for posting this detail on Cinema Treasures. It's also on the In Cinerama page.



"Bug," a June 1975 release, and "SSSSSSS" at the Golden Gate 1 and "The McCulloughs" and "Sheba Baby" at the Golden Gate 2. It's a photo by Steven Otto. He notes: "I understand that the Golden Gate was exempted from the zoning restrictions that removed the vertical signs from Market St. theatres because it was not actually situated on Market St." Steven posted the photo on the BAHT Facebook page.



The theatre in use as the Golden Gate Academy of Performing Arts. It's a June 1977 photo by Tom Gray that's in the Jack Tillmany collection.



The theatre with its new "earth-toned" decor getting ready to reopen in December 1979 with "A Chorus Line." It's a photo by Tom Gray from the Jack Tillmany collection.

Gary Parks comments: "Brown! But—I’d forgotten how the horizontal bands on the verticals and the marquee were painted red. I do remember that from when I saw it in the early 80s. Red always fades the fastest, so it faded to nothing and flaked off, leaving exposed bands of galvanized metal, the tan letters faded to off-white, and the shiny dark chocolate turned to dull, pigeon-speckled milk chocolate brown. Interesting the poster cases had not been put up yet, and the stud lighting edging the marquee soffit—which was a small improvement, and is still there—hadn’t been installed yet."


 
A December 1979 Chronicle photo appearing with Peter Hartlaub's April 14, 2019 article "The birth of a Market Street cinema district: Celebrities, crack dens and a coda." Thanks to Bob Ristelhueber for spotting the story.
 

Faye Dunaway appearing in "Master Class" in 1997. Thanks to Ray Morse for sharing his photo as a post for the San Francisco Remembered Facebook group.


A 2008 look across the intersection from BW Chicago on Flickr.



A fine look at some of the trim at the top of the building. It's a Charles Pearson photo from 2009 that once appeared on an UrbanPlanet.org forum but seems to have vanished from that site.



An ominous look down Golden Gate Ave. toward Market taken by Mark Ellinger.



A look at the stripped-down entrance. "Blithe Spirit" was at the theatre in January 2015. Photo: Bill Counter - 2015



Thanks to Jinx Kidd for this shot of the theatre during the 2015 engagement of "Porgy and Bess." At the time, Jinx was the head electrician at the theatre. The photo was a post on the BAHT Facebook page.



Thanks to Jinx Kidd for this view during the 2015 run of "Pippin." The photo was a post on the BAHT Facebook page.



The white panels of the dome once had signage with the theatre's name. Photo: Bill Counter - 2015



A view along Golden Gate Ave. Photo: Bill Counter - 2015



Some terracotta ornament along Golden Gate Ave. Photo: Bill Counter - 2015



The arches along the Golden Gate Ave. exit stairs. Photo: Bill Counter - 2015



Thanks to Jinx Kidd for this 2016 shot of some vintage art on the exit stairs. The photo was a post on the BAHT Facebook page.



Thanks to Bob Ristelhueber for his September 4, 2016 "Hedwig and the Angry Inch" photo. It was a post on the BAHT Facebook page.



Thanks to Dave Pursley for this February 2017 photo, added as a comment on the BAHT Facebook page.



Thanks to Jinx Kidd for this March 2017 photo.



The marquee gets some attention. Thanks to Bob Ristelhueber for his January 2018 photo, a post on the BAHT Facebook page.



The theatre in February 2018. Thanks to architectural photographer Hunter Kerhart for his photo.  Keep up with Hunter's recent explorations: on Facebook | HunterKerhart.com | on Flickr



The scaffolded verticals in August 2018. Photo: Gary Parks 



A peek in behind the netting. Photo: Gary Parks - August 2018. He comments: "A sample up on the scaffolding, of the paint scheme for the verticals. I've heard it said from one person that they're not putting neon back on. I hope this isn't true. I'll take skillfully installed LED tubing over no lights at all, though."



A closer look at the marquee. It's primed for painting and ready for installation of digital readerboards. Photo: Gary Parks - August 2018



The reopening show, "On Your Feet!" Photo: Terry Wade - September 2018. Thanks, Terry! See more of his photos on the Cinema Treasures page about the Golden Gate. 



The redone verticals and electronic readerboards. Nope, the verticals don't light up. Thanks to Bob Ristelhueber for his December 2018 photo on the BAHT Facebook page.



Thanks to Michael D. Jackson for this 2019 photo, part of a post on the Facebook page Theatre Architecture.
 
 

"New Season On Sale Now." Looking rather scruffy at the entrance but ready to get back into business. The first post-pandemic show scheduled is "Jesus Christ Superstar," opening October 13. Photo: Bill Counter - May 20, 2021 
 


A March 2022 100th Birthday view. Thanks to the Ambassador Theatre Group for the photo, a post on their Broadway SF Facebook page.

The Golden Gate in the Movies: Jack Tillmany comments: "The Golden Gate figures in the story of RKO's 'Race Street' (1948), and in one sequence, the stars of the film, George Raft and William Bendix, visit it and go to a studio version of backstage to talk to the old stage doorman we see in all such movies. This sequence is preceded by a walk up Market Street, under the marquee of the St. Francis (which we don't actually see), with some decent background footage of the Esquire, Pix and Warfield nighttime neon. At that time the Golden Gate was RKO's flagship venue in SF and so of course it opened there 13 October 1948. BTW: Race Street is in San Jose, where the racetrack in the story is located, but according to IMDb, it was actually filmed at Bay Meadows."



An article on the film's opening at the Golden Gate that was in the October 13, 1948 issue of the Chronicle. It's on Newsbank. 




An ad for the film's opening at the Golden Gate.


More Information: Jack Tillmany's Arcadia Publishing book "Theatres of San Francisco" can be previewed on Google Books. It's available from Amazon or your local bookseller.

See the Cinema Treasures page on the Golden Gate. Also on the site see Michael Coate's "Remembering Cinerama part 3: San Francisco."  See Mr. Coate's list of "2001" roadshow engagements on the site In70mm.

Roland Lataille's site In Cinerama has a page about the theatre.

The Golden Gate is featured with a full page in the program for the opening of the Memphis Orpheum in 1928. Ir's on the Historic Memphis website.

The San Francisco Public Library has many photos of the theatre in their collection. The Broadway Theatre League's Internet Broadway Database has a page on the Golden Gate.

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